Welcome to South Beach

Sitting on one of the most prized pieces of land at South Beach, The Setai is sexy, sleek and the perfect place for a quick trip to Miami. Notably, this sublime tropical hideaway has been a fixture on Conde Nast Traveler’s “Gold List” for the last five years running and Forbes Traveler has dubbed it one of the “sexiest hotels in America.” The A-lister hot spot is situated in the art deco hub of South Beach, with modern nods to the era with its use of Shanghai brick and bronze, teak, stone and art. The rooms and suites feature in-room bathtubs for personal spa treatments, rain showers, teak floors, Lavazza espresso machines, personalized housekeeping service and a 24-hour concierge, among other luxury amenities. It’s off-season during the hot, summer months, and deals are easy to find. The Setai’s Girls’ Getaway and Gentleman’s Retreat packages offer private shopping experiences, spa treatments, breakfast, complimentary spirits and VIP access to Miami’s nightlife. (Rates begin at $595 per night with a minimum two-night stay.) To tone down on price, but not on style, stay at TownHouse Hotel. Smack dab in the middle of South Beach, flanked by high-end neighboring hotels, sits TownHouse. “It’s great because of the location,” says Colleen Graham, director of sales. “It’s nestled in with the big guns [and is a real] home away from home.” Highly utilized for studio and magazine production shoots, TownHouse is as much appreciated for its creative, minimalist lines, and all-around fun and flirty decor as it is for its comfort and unassuming prices. Brought to South Beach at the turn of the millennium by Jonathan Morr, who is well-known for his Manhattan eateries, Republic and BondST, this 69-room, two-suite, Parisian-designed boutique hotel is frankly a steal at $145 a night midweek, and $175 a night on the weekends, through August and September. A Parisian breakfast is included. The rooms are clad in white, with striking pops of color, and hallways, specked with benches, comics and other good reads, are engulfed with cool soundtracks. The rooftop, fitted with various table settings and lounge chairs, transforms at night into one of South Beach’s hottest weekend hangouts, and the highlight is sushi sent up from the ground floor BondST Lounge. Zagat Miami has named its tuna “the best on the planet.”

Images by Sean Murdock

Written by Melanie Bowden Simón