Fun, Comfortable, FOXY: Lady Boxers
The best inventions are problem solvers. Before Foxers were invented, women had to worry about uncomfortable underwear riding up and not staying in place. Well, not anymore.
Foxers came about as a solution to the problem. Women complained about underwear looking cute but not being functional, or being comfortable but not very feminine.
“I had the idea on a Saturday morning and by Sunday we had a prototype,” said April Spring, owner of Foxers.
She immediately went home, cut the band off of a pair of boxers,and sewed it onto womens underwear. Foxers grew steadily at first, but one day, a social media post featuring Foxers went viral and suddenly Spring and her husband were selling out of everything.
Today, the lingerie line is featured in high-end boutiques across the U.S., Canada, the United Kingdom, Austria, Switzerland and Germany.
Hilton Head Island carries the brand at Bleu Companies (bleucompanies.com). Shoppers can also purchase the items directly from their website at foxers.com.
Some of the underwear comes with lace, or fabric in many different colors and styles but all feature the elastic “boxers” style waistband. The Foxers brand also expanded to include tops and men’s underwear.
Foxers is a true solution for the problem many women face. Why should you have to choose between looking good and being comfortable? Well, according to Foxers, you don’t.
This one is for you, brides-to-be (and grooms)! Foxers has a wedding line that is perfect for all various wedding-attire needs. Try the lace boxers for under your wedding dress. For the honeymoon, lounge around in the boxer briefs. For the bachelorette party, cheeky underwear like the Foxers boyshorts or a thong will make you feel sexy for your last fling before the ring!
Check out Foxers line for men and women at foxers.com